Laoag City Mayor Chevylle Fariñas receives a commemorative sandboard from LEAD

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LEAD Movement Sandboard for Laoag City Mayor, Hon. Chevylle V. Fariñas

The father of the Laoag Eco-Adventure Development Movement (LEAD), Reny Tan, presents a sandboard to the Mayor of Laoag City, Hon. Mayor Chevylle V. Fariñas. It was in Ilocos Norte’s capital, Laoag City, on its indigenous rolling sand dunes, that the rising culture of sandboarding was born.

LEAD Movement Sandboard for Laoag City Mayor, Hon. Chevylle V. Fariñas

The board sport on sand innovated by the LEAD Movement in Barangay La Paz is attracting tourists from all over the country and across the globe. It has since been featured internationally (in shows like NBC’s Today) and was listed in top global travel guide books such as Lonely Planet, Rough Guides and the first edition of Insight Guides.

Ilocos Sand Boarding by the LEAD Movement is turning five on August 2 this year.

Young Ilocano artist MJ Ruiz was commissioned by LEAD Movement to do the artwork.

Photographed by the LEAD Movement All Rights Reserved 2013

Sandboarding in Ilocos

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Like the innovators of sandboarding in Ilocos on Facebook

Photographed by blauearth. Model: Mark Nicolas Location: Laoag Sand Dunes, La Paz, Ilocos Norte, Philippines

LEAD Movement’s sandboarding gets featured in Smile, the Inflight Magazine of Cebu Pacific Air

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Smile June 2010 issue via Smile online

Cool! It got 5 stars on the thrill-o-meter! LEAD Movement invites you to get on their sandboards, and find out why it’s a new thrill up north…

Sandboarding Adventure Plus by the LEAD Movement: It’s all about the ramp

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Yes, the Ramp is the new addition to the sandboarding adventure in Ilocos! Another first by the LEAD Movement.

Seems easy?

*Gasps*

Maybe…

Sandboarding Contact #s 0919-873-5516 / 0917-523-0331

Photos by the LEAD Movement

Copyright © LEAD Movement™ ALL RIGHTS RESERVED

Catch LEAD Movement’s sandboarding adventure on TV

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The Ilocos Norte-based Laoag Eco-Adventure Development Movement hopes to attract more tourists through GMA Network’s Ka-Blog. Sandboarding was first introduced on the LEAD Movement blog  in August last year and was later blogged about by travel bloggers, who were in Ilocos early this year, until it was picked up by Ka-Blog. The teen magazine show’s sandboarding episode airs on April 10, 2010 Saturday at 9:00 AM.

Ka-Blog host Mico Aytona hops on a sandboard and discovers the thrill of the latest sport to try… and where else but in the vast sand dunes of  Ilocos?

More Ka-Blog behind the scenes photos

“Party Pilipinas, Summer Skin Problems, Cold Treats and Sandboarding!” – Public Affairs – GMANews.TV – Official Website of GMA News and Public Affairs – Latest Philippine News.

Location: Laoag Sand Dunes, La Paz, Laoag City Photographed by blauearth